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Competitive Intelligence

Genuine competitive insights, backed by accurate, current, and complete information, is key to organizations outperforming the competition. Netscribes’ competitive intelligence solution looks beyond merely monitoring the competitive landscape. We help you stay a step ahead by drawing out the implications of your competitors’ business decisions, taking care to highlight the opportunities or threats they present.

We synthesize market, customer, supplier, technological, and other key competitive data to create a well-rounded perspective of the competitive landscape. Armed with this, you are well-positioned to anticipate your competitors’ strategic direction, anticipate future developments, and compete successfully.

Types of competitive intelligence we offer

Competitor-strategy-analysis

CI for strategic management

  • Competitor tracking / profiling
  • Competitive benchmarking
  • Product and pricing information
  • Market share analysis
  • Four corner analysis
  • Brand health tracking
  • Business strategy analysis


Competitive intelligence for innovation

CI for innovation

  • IP analysis
  • Patent portfolio benchmarking
  • Technology assessment
  • Technology investments


Competitive intelligence for business develoment

CI for business development

  • SWOT analysis
  • Customer and competitor profiling
  • Competitive battle cards


Competitive intelligence for marketing

CI for marketing

  • Messaging and positioning changes
  • Marketing campaigns
  • Media monitoring
  • Website benchmarking
  • SEO / keyword analysis



Flexible delivery modes

newsletters

Newsletters


digital dashboard

Digital dashboards


power point

PowerPoint


excel

Excel


Benefits

  • View the competitive landscape as a whole through a holistic understanding of their market, product/service, and technology/innovation strategies
  • Do more than just track competitors – get an in-depth analysis of their activities for better decision-making
  • Get customized competitive research and analysis tailored to meet your specific objectives
Why clients choose Netscribes

Netscribes’ competitive intelligence solution helps companies stay agile and create differential go-forward strategies through in-depth competitor research and analysis. Our ability to analyze vast volumes of information from multiple sources at high speed and with high flexibility, helps clients gain an integrated assessment of their competition. Most firms end their competitive intelligence studies once they have gathered current competitive information. We transform competitive data into actionable intelligence by providing answers to the ‘why?’ and ‘so what?’ to guide your action plans better.



Gain in-depth, sophisticated, and continuous insights into your competitive environment



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