Expert Speak

Decades ago, owning a PlayStation or XBOX series meant setting up an ornate assortment of consoles, a television set, speakers, and a huge collection of game DVDs. Today, you can keep the nostalgia alive, for the next ph...

Soumyadeep Roy Chowdhury
Senior Manager, Market Intelligence (Tech & Business)
Sector: Technology

2021 witnessed a record sale of electric two-wheeler (E2W) vehicles in India. Over 2.4 lakh units were sold with a 132% growth. To add to this glory, 2022 is likely to see a 6x growth in E2W vehicle sales. Given an optim...

Amit Das
Founder and CEO, Electric One
Sector: Automotive

Narayanaswamy (Bala) Subramanian, Senior Manager – Innovation Insights and Strategy at Netscribes, discusses the inside-out of why conducting a prior art search holds value for innovators in an uber-competitive lan...

Narayanaswamy Subramanian
Senior Manager, Innovation Insights and Strategy, Netscribes
Sector: Technology

Change is the only constant. The pandemic brought with it several challenges, and companies that realized empathy in their communication with customers withstood uncertainty. For B2B marketers today, it’s ‘y...

Nedra Pereira
Head - Content and Digital Marketing, Netscribes
Sector: Marketing

What products should I keep, carry, or drop from my existing assortment? This is a persistent question on the minds of not just category managers at physical stores but e-commerce ones as well. Every seasoned e-commerce ...

Chaitanya Gadiyar
AVP of Technology and E-commerce solutions, Netscribes
Sector: E-commerce & Retail

90% of B2B decision-makers expect the shift to digital to endure for the long term. The post-pandemic B2B buyer wants sales leaders to modernize quickly. Moreover, the number of decision-makers involved in purchasing dec...

Udit Pahwa
Head - Information Technology, Huhtamaki India
Sector: Manufacturing

The electrical vehicle (EV) industry in India has witnessed a rapid transformation over the last few years. There is a strong business case for high-quality EV which is why we are witnessing a switch to this category. Th...

Dr. Deb Mukherji
Managing Director, Omega Seiki Mobility
Sector: Automotive

We are heading towards the smart world that offers smart homes, smart cities, and industrial and business automation through IoT and Artificial Intelligence. In essence, AI makes it possible for machines to think. Todayâ...

Saurabh Gupta
Innovation Research and Business Strategy Lead
Sector: Technology

In January 2021, Florida Healthy Kids Corporation reported one of the biggest healthcare data-security breaches, globally, to date. A startling 3.5 million individuals were impacted by the breach, giving cyber-criminals ...

Saurabh Gupta
Innovation Research and Business Strategy Expert
Sector: Technology