An insurance major wanted to keep pace with the market trends and make smarter decisions through a systematic synthesis of market and competitive information. The decision makers in the firm did not have the time to go through report after report to understand the exact picture of the competitive landscape. It needed a solution that could quickly provide information on the US life insurance market trends, track Level C executives in real-time, and conduct financial ratio-based peer analysis of the top five life insurers. Find out how Netscribes’ smart, integrated and interactive market intelligence platform acted as a suitable solution to meet its market and competitive intelligence needs.