Netscribes provides continuous market and competitive intelligence to support various teams within organizations, such as sales and marketing, product development, and strategic partnerships.
Whether you need to identify business gaps, threats, whitespaces, and opportunities for differentiation, or simply keep tabs on the competition, Netscribes is the partner you are looking for. Our ability to synthesize information using primary and secondary research, social media analytics, as well as patent and scientific literature research makes us a trusted choice for well-rounded market and competitive intelligence.
We also provide technical competitive intelligence for companies that need to identify the direction of technology developments and determine which technologies are important for improving their competitive position.
Businesses need to watch out for direct as well as indirect competitors at different stages of the business life cycle to stay ahead of the curve. We work with clients at each stage to provide the intelligence required to sustain long-term profitability
Understand the nature of the competitive environment, including:
Get a closer look at how the competition promotes their products based on competitive information, such as:
Identify the underlying factors shaping competitor strategies
Inform decisions based on the competitive intelligence gathered by understanding the implications of competitive activities and identifying opportunities to leverage whitespaces.
We understand that gathering intelligence from countless sources of information can be extremely challenging and time-consuming. Having worked with some of the world’s largest corporations in various domains, Netscribes has developed proprietary methodologies to provide relevant and actionable market and competitive intelligence. We have access to premium databases and a team of experienced researchers who know how to find comprehensive information and insights that are relevant to your business needs.
We do more than just collect information and conduct competitive analysis. We leverage competitive information to provide insight on what that information means for your business and highlight opportunities for growth and potential threats you should be aware of.
One of the leading fruit-juice manufacturers in the world that sells fruit juice in over 100 countries was facing immense competition from local players in Africa. Adding to its woes was the fact that the consumption of juice in the African market is very low compared to countries in America, Europe, and Asia.
Our client, one of the world’s second-largest food and beverage company with a significant global brand presence, required competitor analysis for their products in key regions.
In order to meet the demand for superior customer experience within the evolving insurance industry, our client – a US-based life and health insurance firm – wanted to gain competitive insights about online insurance providers.
For organizations, the focus on business growth, profits, and margins has increased exponentially, year on year. According to a recent survey of 388 CEOs by Gartner, Inc., growth is the No. 1 business priority for 58 percent of CEOs.
In 2017, India overtook China to emerge as a global leader in the two-wheelers market. India produced a total of 19.9 million two-wheeler vehicles, followed by China at 14.3 million units.
The lack of product and service knowledge on the sales frontlines is one of the worst nightmares for a salesperson. While working with outdated models of business development has often been the culprit in such situations, battle cards are a quick way out of this.