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Primary Market Research

We understand that secondary research has its limitations, especially when you’re seeking market dynamics in emerging economies or assessing investment/entry opportunities in niche markets. Our primary research capabilities ensure you get all the intelligence you need to make informed decisions.

With an in-house team of experienced researchers and a global network of panel partners, Netscribes manages the end-to-end operations of primary research projects – from survey design and sampling to data collection, analysis, and presentation. We do this by utilizing innovative quantitative and qualitative research approaches, technology tools, and global best practices. Our ability to integrate primary research with secondary market research, social media analytics and IP research ensure that you get accurate, holistic and high-quality intelligence.

Netscribes has covered more than 40 countries, across 70+ sectors with multi-lingual primary research capabilities in more than 18 global languages.

Our Services

business to business

Business-to-Business (B2B) Research

Improve the efficacy of business decisions with our B2B primary market research services. We conduct B2B research on a global scale across target markets, companies of varying sizes, and stakeholders, including C-suite executives, IT professionals, small to medium businesses, vendors, and distributors.

 

 

consumer research

Consumer Research

Get detailed insights about your customers across channels, and identify their characteristics, attitudes, and behaviors with our consumer research expertise. Our ability to perform consumer research across multiple industry domains and hard-to-reach target groups (i.e. HNWIs, expats, students, etc.) help clients formulate strategies that align with consumer needs.

 

 

 

Our Research Methodologies

Netscribes conducts primary market research across target groups using both quantitative and qualitative research methodologies.

 

Primary Quantitative Research

Computer-assisted-telihonic-interview Computer-assisted telephonic interviews (CATI)

web-or-online-survay Web/Online Surveys

Computer-assisted personal interviews Computer-assisted personal interviews (CAPI)

Computer-assisted web interviews Computer-assisted web interviews (CAWI)

Primary Qualitative Research

focus-groups Focus groups

face-to-face Face-to-Face Interviewing

mixed-mode-interview Mixed-Mode Interviewing

Benefits

  • End-to-end management and execution of the primary research process – from survey design and programming to data analysis and reporting
  • A holistic approach that integrates primary research with secondary research, IP/patent research, and social media analytics
  • Flexible engagement models to meet unique research needs
  • Reduce the cost of conducting primary market research using your own resources
  • Reach global as well as local markets with our strong network of panel partners and multi-language capability

 

Why Us?

Our ability to enhance primary research with secondary research, patent research, and social media analytics ensure that you get high-quality, well-rounded insights to support better decision-making. Through our extensive panel network and global reach, we can analyze hard-to-reach geographies and language groups. We have long-standing customers, including consulting firms, market research firms, and end-clients, who trust us for our:

Global-best-practicesGlobal best practices and high data quality standards,

Expertise-across-a-range-of-industry-domains Expertise across a range of industry domains, and

complex-primary-research Ability to carry out complex primary market research projects at a short turnaround time and at low costs.

 

Primary Research Experience & Coverage

North America
Canada
Brazil
Argentina
Chile
Mexico
Peru
Venezuela
India
China
Malaysia
Singapore
Australia
Indonesia
Thailand
New Zealand
United kingdom
Germany
Scandinavia
France
Italy
Spain
Switzerland
Turkey
UAE
Saudi Arabia
Kuwait
Qatar
Oman
Bahrain
Egypt
Syria
South Africa
Ghana
Kenya
Nigeria
Algeria
Russia
Austria
Romania

Netscribes Quality Assurance

quality assurance

We understand and respect your concerns about data integrity. That’s why we take special care to deliver authentic and reliable research. Our dedicated team of researchers moderate interviews and collect information in a manner consistent with international best practices. The information collected is put through multiple levels of quality checks, where it’s analyzed, cleansed and validated by secondary research to provide complete, verified, and unbiased data to clients.

We are an official member of ESOMAR and abide by the ICC/ESOMAR International Code on Market and Social Research.  https://directory.esomar.org/country82_India/r6303_Netscribes.php

 

 



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