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In order to meet the demand for superior customer experience within the evolving insurance industry, our client – a US-based life and health insurance firm – wanted to gain competitive insights about online insurance providers. Netscribes...

Market testing a medical device prototype to gain customer feedback before its launch.   Our client, a major medical device manufacturer, had recently developed an advanced diabetic retinopathy (DR) screening device for the Chinese mar...

Market expansion study helps major biopharma firm to expand its existing presence in the Turkish market.   Our client, a major producer and distributor of plasma-derived therapeutic products, wanted to identify the best route to increasi...

One of the world’s largest IT equipment and services company headquartered in Japan was looking for support in evaluating prospective clients for a specific set of products for the Indian market. Knowing that every company is different, it ...

A leading provider of medical devices wanted to assess the potential for their key hospital equipment and products in the Australian market. But to do so, it was important to understand the existing size and growth rate of the market, the dif...

The success of an e-commerce website depends heavily on the quality of the product catalog. While this is one of the most important aspects of building a successful e-commerce site, it is often neglected. A well-managed product catalog, one w...

The client, one of India’s largest online marketplaces, had introduced a new workflow module that allowed sellers to share product-specific data with the client directly. The client would quality audit this information against set guideli...

Planning a go-to-market strategy to enter a new market can be daunting. There are several factors to be considered –  the market dynamics, competition, differences in the language, culture, laws and regulations. You need a deep unders...

A leading online marketplace was facing high product return rates and low conversions on certain high-value products listed by sellers. It had a basic listing service that allowed its sellers to list product information, which included short ...

Technology assessment case study – A renowned automatic transmission system manufacturing company that has over 113 production locations in 26 countries, wanted to understand the autonomous driving simulation systems landscape. This inc...