Any company focused on maintaining its brand value will pay close attention to providing a consistent and superior customer experience across its online and offline channels. With e-commerce growing from strength to strength, one of the world...

In the age of comparison shopping, setting a competitive price is essential for increasing market share. But competitive pricing can be hard when there’s no visibility into your competitors’ pricing strategies. One way to address this...

Most businesses have a website presence in 2023. More than a quarter of businesses conduct their activities online, and more than two fifths of small businesses are planning to invest in improving their website performance. These statistics m...

Product content is one of the most important factors in e-commerce, as it is what customers use to make informed purchase decisions. In today’s competitive e-commerce landscape, businesses need to provide their customers with accurate, ...

Product assortment are nothing but the range of products that an e-commerce business offers its customers. A well-curated product assortment can help e-commerce businesses to attract new customers, increase sales, and boost profits. However, ...

The client, one of India’s largest online marketplaces, had introduced a new workflow module that allowed sellers to share product-specific data with the client directly. The client would quality audit this information against set guideli...

In the fiercely competitive world of e-commerce, where product listings are the lifeblood of sales, the quality of product information can make or break a business. Online marketplaces are constantly striving to enhance the content provided b...