Catalog Management, CPG & Retail, E-Commerce solutions, Product Content / Visual Content
In the fiercely competitive world of e-commerce, where product listings are the lifeblood of sales, the quality of product information can make or break a business. Online marketplaces are constantly striving to enhance the content provided by their sellers to improve customer trust, conversions, and satisfaction. In this case study, we delve into a real-world challenge faced by a leading online marketplace. This marketplace was grappling with high product return rates and lackluster conversions, primarily due to incomplete and inaccurate product listings provided by their sellers. Read how the marketplace collaborated with Netscribes to obtain enhanced product content and drive impressive results.
The company witnessed lower return rates and increased conversions for the selected products within a short period of time. Following the success, more products were enriched which
saw an increase in conversion by around 20%. Netscribes continues to be a trusted partner
to the client for e-commerce content services.