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B2B marketing &sales

Digital is a game-changer in B2B marketing and sales. Studies show that B2B digital leaders generate 3.5 percent more revenue...

The economic impact of COVID -19 across the globe

The coronavirus pandemic (COVID-19) is arguably the greatest, most impactful event this generation has experienced. Within a ...

Company Analysis

A company analysis is a useful technique to evaluate a company’s business performance in an objective way. Essentially, it...

consumer insights for content marketing

As the world adjusts to the new normal of social detachment, we marketers are figuring out the best ways to respond to the si...

role of customer experience in digital commerce

Organizations invest millions of dollars to create positive experiences for their customers. This is of little surprise given...

coronavirus business continuity planning

Pandemics such as the coronavirus can lead to an unforeseen disruption of business operations. Several parts of the world are...

Coronavirus live

The novel coronavirus (2019-nCOV) is bringing the global economy spiraling down, compelling businesses to halt operations, en...

COVID-19 and consumer

A little over ten weeks into the novel coronavirus (COVID-19) and consumers across the globe are trying to stave off uncertai...

AI in global automotive

The automotive industry is quickly embracing an electric future fuelled by AI and automation. The global automotive AI market...

Global Telecommunication Industry 2020

The global telecommunication industry is witnessing an unprecedented change at a rapid pace.  Evolving communication tec...

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