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Achieving a 33% lead conversion rate through data-driven insights

Achieving a 33% lead conversion rate through data-driven insights

A sales strategy backed by research and deep account insights helps close more deals and build lasting customer relationships. An insight-driven lead generation process allows businesses to focus more on engaging high-value customers rather than solely delivering leads in volume.


As part of its ambitious growth plan, a leading technology services provider sought to generate high-quality leads for its services in India and the UK. The key to success was obtaining a high number of qualified leads and engaging with them in a meaningful way to foster deals.


Backed by a rigorous insight-driven lead generation solution, our client achieved its aggressive sales targets. Not just that – its sales team could now focus a lot more on nurturing customer relationships than prospecting in markets that were new to them. Download this case study to find out more.

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