With the holiday season fast approaching, the question on everyone’s mind is who will win the bigger buck? Online or retail stores. Over half (58%) of American adults who shop online via their smartphones now frequently employ these dev...

In today’s competitive e-commerce landscape, providing accurate and comprehensive product information is crucial for businesses to succeed. Catalogue enrichment plays a pivotal role in enhancing product data quality and elevating the ov...

Various types of thought leadership content can act as powerful tools for establishing authority, influencing audiences, and driving business growth. By sharing insights, expertise, and perspectives on relevant topics, thought leaders can pos...

Competitive intelligence research involves gathering insights on competitor strategies, product offerings, market positioning, pricing, marketing campaigns, and other relevant factors. Competitive intelligence helps automotive companies gain ...

To truly hack into the mind of the consumer, businesses often turn to tools like focus groups as qualitative research for insights that quantitative methods might overlook. Imagine a group of people with shared experiences or traits coming to...

The automotive industry is undergoing significant transformations driven by technological advancements, changing consumer preferences, and environmental concerns. As companies navigate this dynamic landscape, it is essential for them to condu...

Market intelligence in automotive market research refers to the systematic collection, analysis, and interpretation of data and information related to the automotive industry. It involves gathering insights on various aspects such as market s...

The holiday season isn’t just a time for festive cheer; it’s also the most wonderful time of the year for e-commerce businesses. As consumers eagerly open their wallets to splurge on gifts and seasonal goodies, e-commerce retailer...

In the automotive market, the supply chain is complex and involves numerous players supplying various components, materials, and services. It’s important to note that the relationships within the automotive supply chain can be highly co...

Cloud backup is a method of offsite data storage. It is a virtual external hard drive or NAS that stores a copy of critical files and data. Its primary goal is to mitigate data loss in the event of a system failure or malware attack. A second...

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