Market expansion study helps major biopharma firm to expand its existing presence in the Turkish market. Our client, a major producer and distributor of plasma-derived therapeutic products, wanted to identify the best route to increasing mark...

A leading provider of medical devices wanted to assess the potential for their key hospital equipment and products in the Australian market. But to do so, it was important to understand the existing size and growth rate of the market, the dif...

Concept testing is an important step in the new-product planning process. It is one of the most reliable methods to assess if a new product will meet the needs of its intended users and be profitable for the business in the long run. A leadin...

In the ever-changing healthcare industry, being up-to-date with current and future technological trends is crucial to staying competitive. A global leader in developing cochlear implant systems was keen on gaining perspective in the field of ...

An American worldwide healthcare solutions provider was looking to carry out a global mobility trend analysis for developing healthcare insurance plans for expatriates. Through the analysis, it hoped to gain a clear perspective of the ongo...