Life Sciences, Market Research

Pharmaceutical benchmarking to assess growth opportunities

Pharmaceutical benchmarking to assess growth opportunities

With digital innovations and smart technologies in R&D taking the pharmaceutical industry by storm, it is now more important than ever to keep track of industry best practices and strategies.


A major international management consulting firm wanted to get an overview of pharmaceutical industries across six countries. They wanted an in-depth understanding of the government tendering and procurement processes at every stage of the pharma value chain- manufacturing, distribution, and retail, in order to help their strategy team with effective decision-making.


hey also  required a comparative analysis of the local production, licensing procedures, pharmaceutical market structure, e-sales, and active legal cases, including anti-competitive behavior, patent disputes, and so on, across the target nations.


Netscribes conducted a pharmaceutical benchmarking study, which not only helped the firm get actionable insights into the procurement and tendering processes, but also gave them a detailed view of the drug manufacturing regulations, licensing procedures, e-commerce regulations, market entry and exit barriers, contractual relationships, and anti-trust and competition laws.


Download the case study to find out how the firm was able to use these insights to assess growth opportunities and evaluate future prospects for their products in their target markets.

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