A comprehensive market landscape analysis helps a paints and coatings company take decisive steps to grab lucrative opportunities in the Thailand market
Succeeding in a new market requires a deep understanding of its inner workings. Knowledge of the economic, political, regulatory and the competitive scenario can help firms assess the market value, foresee barriers and find ways to circumvent them. With a similar objective, our client wanted to understand the potential of paints and coatings in Thailand to guide its business expansion plans. Download this case study to find out how our desk-research based market landscape analysis helped in achieving its goals.