Market Research, Research and Information Services, Technology, Media and Telecom
Besides causing unprecedented business disruptions, the COVID-19 outbreak has rendered a chockful of market reports and company analysis redundant. Eager to get back on track with its sales outreach and pursue the right accounts, a telecom major sought quick, reliable, and actionable impact analysis insights. Ready with a pre-pandemic list of 1100 focused accounts for FY21, the firm knew it would need a timely perspective on the post-pandemic market pulse to identify high-resilience industries with low-risk target companies. They wanted to evaluate and analyze the most lucrative accounts that would prioritize digitization, even in the face of the pandemic.
Download this case study to find out how the firm was able to make timely and competitive account-based decisions with our granular insights and industry impact analysis.
