Identifying key opinion leaders using an integrated research approach

12 Nov, 2018

key opinion leaders

An oncology-focused pharmaceutical company wanted to identify key opinion leaders(KOLs) in the area of multiple myeloma and its treatment, in order to build a panel of national experts across select ASEAN countries. However, with no internal research support, it sought to collaborate with Netscribes to undertake extensive data and information research to help benchmark the top key opinion leaders based on a set of competitive parameters.

 

Download this case study to know how Netscribes Life Sciences market research helped the company discover eligible members and finally designate one national expert each, in the area of multiple myeloma treatment across six countries.



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