AI and ML play a pivotal role in enhancing e-commerce business operations, ensuring that product listings not only adhere to legal, ethical, and safety standards but also streamline various aspects of product management and regulatory complia...
In our formative years, we honed the skill of segmentation at its most basic level. From breaking down words to categorizing colors, food, clothes, and every facet of our surroundings, segmentation became second nature. As we navigated throug...
After the pandemic, the wellness industry, which saw an unprecedented boom with a plethora of products and services promising to enhance physical, mental, and emotional well-being, is now experiencing a shift in trajectory. The fervor of well...
Product returns are an inherent aspect, integral to the online shopping experience. E-commerce merchants are obligated to facilitate smooth returns, a key component in fostering customer loyalty and brand reputation. While accommodating legit...
Pricing is one of the most important factors that influence consumer behavior and loyalty. However, setting the optimal price for thousands of products across different markets and channels is not an easy task. Pricing strategy requires a lot...
As new business models within e-commerce germinate and flourish at jet speed, the table stakes like accurate and reliable product information continue to bag the final buck. Manual validation checks even though preferable can be time-consumin...
With the holiday season fast approaching, the question on everyone’s mind is who will win the bigger buck? Online or retail stores. Over half (58%) of American adults who shop online via their smartphones now frequently employ these dev...
In today’s competitive e-commerce landscape, providing accurate and comprehensive product information is crucial for businesses to succeed. Catalogue enrichment plays a pivotal role in enhancing product data quality and elevating the ov...
The holiday season isn’t just a time for festive cheer; it’s also the most wonderful time of the year for e-commerce businesses. As consumers eagerly open their wallets to splurge on gifts and seasonal goodies, e-commerce retailer...
A spectrum of businesses today are using neuromarketing by tracking consumer eye movements to understand how customers interact with their products. This information is then used to improve sales by adjusting marketing techniques and product ...