2023 presented many challenges for CPG brands; mainly inflation, supply chain issues, and dynamic consumer behavior. During economic uncertainties the Consumer Packaged Goods (CPG) industry is often faces a myriad of challenges. This is becau...

In the ever-evolving business landscape, strategic partnerships play a pivotal role in driving growth and success. The establishment and optimization of channel partner networks have become integral for companies looking to expand their marke...

Making informed business decisions necessitates a deep understanding of the surrounding environment. Industry research emerges as a critical tool, providing a clear and accurate picture of the landscape you operate within. Although often club...

Product returns are an inherent aspect, integral to the online shopping experience. E-commerce merchants are obligated to facilitate smooth returns, a key component in fostering customer loyalty and brand reputation. While accommodating legit...

Pricing is one of the most important factors that influence consumer behavior and loyalty. However, setting the optimal price for thousands of products across different markets and channels is not an easy task. Pricing strategy requires a lot...

In the automotive market, the supply chain is complex and involves numerous players supplying various components, materials, and services. It’s important to note that the relationships within the automotive supply chain can be highly co...

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