As the healthcare industry continues to experience upheavals induced by the pandemic, it’s now more important than ever to get a detailed overview of customer needs, preferences, and behavior, to align business strategies accordingly. ...
In the age of comparison shopping, setting a competitive price is essential for increasing market share. But competitive pricing can be hard when there’s no visibility into your competitors’ pricing strategies. One way to address this...
For global markets, understanding demand trends is pivotal for businesses aiming to expand their international footprint. Demand trend analysis not only unveils market dynamics but also equips organizations with the foresight needed to naviga...
Given the rapid technological changes in the front-end circuitry for 5G applications, our client, a leading semiconductor firm wanted to analyze acoustic filter technologies. They sought to understand the technology’s performance requiremen...
Competition in the IT services marketplace is heating up, as new-age, non-traditional players compete with established incumbents. To retain a competitive edge, global IT firms need to be keenly aware of the competitive landscape. When a lead...
A leading medical device supplier sought to understand the market for a respiratory disposable portfolio across ASEAN countries. However, given the market expanse and the dynamics of existing products it needed an independent research partner...
As pharmaceutical companies navigate pricing and market competition, discount analysis serves as a strategic compass. By unveiling critical insights into discount dynamics, pharmaceutical companies can shape their pricing strategies, market p...
A US-based global management consulting firm wanted to deepen its understanding of enterprise imaging IT and Picture Archiving and Communication System (PAC) adoption trends in the US health industry to help its client develop a competitive p...
In an environment characterized by rapid shifts, emerging trends, and evolving consumer preferences, staying abreast of competitor activities is akin to having a pulse on the market. Real-time competitor monitoring allows companies to swiftly...
Staying ahead of competitors is key to continued success, and competitive benchmarking analysis can provide valuable insight into where you stand against them. Our client, a major information services company, found that its competitors perfo...