Case Studies

Our client, one of the largest professional services network in the world, wanted to deepen its understanding of the remanufacturing industry in the Asia-Pacific region to develop a strategic business plan for its customer. To get a...

Our client, a US-based global management consulting firm, was tasked with devising strategies for growing its customers business in the automotive tool market. To get a granular view of the market environment and develop data-driven...

A pharmaceutical major was eager to understand the prevailing market dynamics in the cardiovascular segment to create an informed expansion strategy for Philippines and Indonesia.  Its final aim was to build on its strengths in th...

Gaining a thorough understanding before leaping into a new market is crucial to any business’ success and enduring stability.   A leading multinational telecommunications company wanted to determine the potential that Malaysi...

One of the largest publicly traded property and casualty (P&C) insurers in the US, wanted to identify prospective non-bancassurance channel partners to leverage its insurance offerings in Indonesia. The firm knew that in order t...

A global integrated pharmaceutical major wanted to understand the adoption pattern of drugs, IVD tests and diagnostic procedures and equipment usage across major hospital chains to protect market share and personalize product offeri...

Challenge The client wanted to undertake a consumer perception analysis to assess the feasibility of launching a chicken-based menu in many of its restaurants in Europe. They were keen on identifying, analyzing, and improving its pr...

Market testing a medical device prototype to gain customer feedback before its launch.   Our client, a major medical device manufacturer, had recently developed an advanced diabetic retinopathy (DR) screening device for the C...

Market expansion study helps major biopharma firm to expand its existing presence in the Turkish market.   Our client, a major producer and distributor of plasma-derived therapeutic products, wanted to identify the best route t...

One of the world’s largest IT equipment and services company, headquartered in Japan, wanted to evaluate potential clients in the Indian market. Knowing that every company is different, it wanted to gain a deeper understanding of ...

A leading provider of medical devices wanted to assess the potential for their key hospital equipment and products in the Australian market. But to do so, it was important to understand the existing size and growth rate of the marke...

Planning a market entry can be daunting. It requires a deep understanding of the current market dynamics, including the competitive forces, barriers to entry, trade environment, and so on. Without these insights, navigating the bus...

A global supplier of polyphenol extracts wanted to understand the need for its products in the dietary supplements market. To do so, the client’s sales team wanted to identify potential manufacturers and suppliers of nutritional s...

The client, a multinational automaker, wanted to conduct a competitor mapping exercise so that they could gauge the channel development actions of their competitors in India and stay ahead of any market developments related to respe...

A premium global health food firm based in Israel wanted to improve the sale of their luxury dates.  However, it had little insight into the buying habits and lifestyles of their customers and, consequently, lacked personalized com...