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Developing a robust content strategy

Developing a robust content strategy to support positioning revamp for global IT leader

If businesses want to stay customer-relevant, constantly aligning their positioning to address customer needs is crucial. Aiming to achieve this, a global IT leader whose solutions are aimed at enhancing engineering R&D, IT, and...

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data analytics service leader

Providing thought leadership content support for a data analytics service leader

In an age where every business is competing for lasting buyer resonance, providing value-driven, strategic thought leadership content helps gain a solid advantage over your rivals. With this in mind and to boost their industry-wide ...

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strategic marketing communications

Strengthening market position through strategic marketing communications

Pandemic-fueled disruptions compelled companies worldwide to develop quick and strategic marketing communications towards not only maintaining their brand image but also reinstating their position as industry leaders. In order to im...

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buyer experience in the telecommunications industry

Providing a better buyer experience in the telecommunications industry

Providing relevant offerings to buyers at every stage of their journey requires a granular understanding of the B2B customer experience. With new technologies and market shifts shaping buyer expectations, B2B organizations, such as ...

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product testing research for a global alcohol brand

Product testing research for a global alcohol brand

  Entering a market with a new product can be daunting. In addition to existing competitors, a lack of customer knowledge and familiarity can pose the greatest challenge. Here’s where product testing research emerges as a cru...

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Metaverse shopping adoption trends

A tech conglomerate examines Metaverse shopping adoption trends

“Now is the chance for brands to get ahead by embracing the digital future. Metaverse shopping adoption trends may seem like just another thing to do as part of digital transformation. Nevertheless, you should embrace the Metavers...

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Pharmaceutical benchmarking

Pharmaceutical benchmarking to assess growth opportunities

  With digital innovations and smart technologies in R&D taking the pharmaceutical industry by storm, it is now more important than ever to keep track of industry best practices and strategies.   A major international ...

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E2W and E3W market assessment case study

A leading two-wheeler manufacturer dives into E2W and E3W market assessment

  Growth in the global E2W and E3W markets is accelerating. India offers the world’s largest untapped market in the E2W segment. It is growing at a nascent stage and accounts for less than 1% of the total 2W sales.   Fa...

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contact-list-database

Building comprehensive contact list database for leading global telecom giant

A leading global telecom service provider sought best-in-class data on corporate prospects across specific locations. Building such a database needed accurate data, verified with specific filters on designations and functions. The t...

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customized database financial services

Creating a customized database across untapped markets

Our client, a global financial services provider, wanted to develop an extensive database of key finance decision-makers in corporations across specific geographies. Adhering to the set research criteria and comprehensive of specifi...

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insight driven lead generation

Achieving a 33% lead conversion rate through data-driven insights

A sales strategy backed by research and deep account insights helps close more deals and build lasting customer relationships. An insight-driven lead generation process allows businesses to focus more on engaging high-value customer...

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brand performance management insurance

Measuring brand performance for a leading insurance provider

A strong brand resonates with its customers for years. Maintaining and strengthening brand performance requires periodically tracking and measuring its strength across various metrics. A brand performance management (BPM) study prov...

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OTT music streaming

OTT music streaming provider gains deep market insights to formulate social commerce strategies

Developing proactive strategies to better penetrate the market and increase market share requires an accurate and multi-dimensional view of your industry. It provides a clear picture of the competitive landscape, emerging opportunit...

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Hepatitis B treatment market assessment

Assessment of China’s Hepatitis B treatment market

After COVID, the life sciences industry has seen a rapid acceleration of technological advancements, making it more critical than ever for industry players to keep abreast of current and emerging treatments for their respective ther...

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Brand compliance on online marketplaces - Netscribes Digital Analytics

Managing brand compliance across online marketplaces for a large CPG brand

Any company focused on maintaining its brand value will pay close attention to providing a consistent and superior customer experience across its online and offline channels. With e-commerce growing from strength to strength, one of...

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