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Technology

The technology landscape is rapidly changing. To compete successfully, technology providers must keep track of new innovation, evolving industry standards, market shifts, and competitor strategies. Netscribes addresses this need by providing continuous market and competitive intelligence through comprehensive technology market research.

 

We gather and analyze data from primary and secondary sources to predict emerging trends, identify opportunities for growth, and provide competitive intelligence to support your growth strategy.

 

Over 40 clients from the technology industry, including the top-five global IT firms and some of the world’s leading software and electronics manufacturing companies, rely on Netscribes’ technology research for a range of sales, marketing, and product development functions.

How we help

market research and analysis

Market Research & Analysis

We conduct detailed market and competitive assessments to help you identify growth opportunities and address challenges posed by technology disruption. We reveal the current technology landscape, emerging trends and their impact, forecasted growth, and provide a strategic roadmap to help companies adapt to new technologies.

 

product strategy and development

Product Strategy & Development

Understand technology innovation and trends at a global level with timely and comprehensive technology intelligence. We help product development and R&D teams with IP and patent research, product testing and benchmarking, and competitive landscape analysis. We conduct market research, including both qualitative and quantitative projects, to identify the addressable market and how you can best meet its needs.

 

business development

Business Development

We provide detailed information about key accounts to support targeted sales and marketing efforts. This includes detailed company and prospect profiling, information about company financial health, M&A, end-to-end IT implementation analysis, and more to help improve marketing and sales performance.

 

marketing and communications

Marketing & Communications

We develop research-based marketing and sales collateral, such as thought leadership articles, website content, brochures, annual reports, and more, for clients in the ICT domain.

Services

market intelligence

Market Intelligence

Market and competitive information and analysis for better decision-making

data and information services

Data & Information Services

Relevant, accurate and timely data and information for specific business needs

innovation research

Innovation Research

Explore nascent technologies and identify opportunities for new product development

IP solutions

IP Solutions

Patent and intellectual property assessments to better determine and defend your position in the market

sales intelligence

Sales Intelligence

Lead generation and prospect research for better sales performance

thought leadership

Content & Social Media

Research-based content and social media services to support your content marketing initiatives

What you get

  • Understand your competitive position in the market and identify opportunities for growth
  • Continuous market and competitive intelligence, based on a 360° view of the market, customer, patent, and competitive landscape
  • Get a clear-eyed focus on how current technologies are evolving and which technologies are important for growth
  • Identify and evaluate emerging technologies that can impact your business
  • Identify the addressable market and how you can best meet its needs with our qualitative and quantitative research

Our Approach

Our holistic approach consolidates multi-dimensional data sources that cover economic and regulatory environments, trends, competitors, prospects, clients, vendors, and partners across industries to meet all your market and technology intelligence needs. Our diverse range of technology market research services covers a broad range of industries including but not limited to IT, CPG, Pharmaceuticals, Healthcare, and Automotive.



Stay ahead of change and transform disruption into lasting value



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