E-commerce Solutions
Merchandising
Customer Acquisition
Technology
Insights
For companies with a lot of SKUs, it can be extremely difficult to maintain an accurate product database. We take the pain out of keeping your product content accurate, relevant, and complete with our e-commerce content audit services.
With an intelligent automation system and a team of over 100 experienced content analysts, we identify and fix content issues such as missing information, grammatical errors, and non-compliance with your website’s standards.
Leading B2C and B2B e-commerce platforms use our product content audit and benchmarking services to optimize their user experience and boost conversions.
We understand that in any digital business, delays translate into missed opportunities. That’s why our audits run 24x7x365 days so you can scale efficiently during high demand.
Our clients benefit from high product information accuracy rates, which means easy integration with partner sites, fewer legal problems, and a more consistent customer experience.
We use a proprietary quality audit platform that performs several automated checks to make sure all guidelines are correctly followed and that each SKU is enhanced correctly. As a result, the speed of quality checks is increased and human errors are reduced.
We audit product information both on live and pre-live SKUs, following predefined guidelines.
The product listing goes live if it meets guidelines
If not, the listing is rejected, and the seller is asked to relist the product with the suggested changes
The changes are shared with the client offline or uploaded to the website
Gaps, if any, are highlighted
Product categorization
Title nomenclature
Product and image mapping
Attributes
Image quality
Features and bullet points
Product description
With our service, you can benchmark your content against your competitors. Identify gaps in your content and start filling them up right away!
Your online customers are increasingly sophisticated, demanding high-quality content at every turn. Our audit reports will give you insight into how well your vendor is meeting these expectations, and how to improve if necessary.
Our automated content audit platform conducts key aspects of copy editing, reducing quality assurance effort. By inspecting the content carefully, it performs specific checks to detect anomalies and ensure adherence to specific template standardizations.
Leverage flexible-rule based systems to retain, modify, or remove content
From broad category-level exceptions to SKU-specific exclusions, the platform provides ample customization flexibility to maintain product data consistency
Identify and replace content with the help of seasoned content experts to improve SEO ranking
QC teams can relay feedback at any stage, reducing time in reaching the final desired output
Netscribes’ automated product content audit platform is based on a distributed application model. The platform is hosted on the cloud, enabling access from anywhere, with consistent speed and performance.