Executing a strong go-to-market strategy that reduces cost and risk are critical for a company eager to achieve a successful product launch. The global medical devices market attained a value of about USD 462 billion in 2020. The market is ex...

The recent pandemic caused unprecedented challenges caused for medical device providers. To address these they implemented disruptive innovations such as AI, ML, and 3D printing solutions in their products. Consequently, it transformed the wa...

The world of healthcare is a much different place now than it was five years ago. Speed tracking that process of evolution was the COVID-19 pandemic bringing with it financial downturns, increased digitization, and adoption of new technologie...

Computer vision is uncovering unique business innovations and revenue streams across multiple industries. From autonomous drones, MRI systems, to self-driving cars and more. None of these technologies would have been possible without image an...

Precision medicine is an innovative treatment method that tailors healthcare for patients based on genetics, lifestyle, and environmental factors unique to each. This technique is enabling doctors and researchers to predict treatments and pre...

The definition of effective patient care is steadily veering towards personalized medicine based on biology and genetics. The intrinsic characterization of patients by genome, facilitating precise, genetically-targeted therapies for safer tre...

Market access is one of the biggest challenges that face the pharmaceutical industry. In order to get pharmaceutical products to market successfully, they must overcome numerous market barriers. In addition to obtaining market authorizations,...

In the past, health and safety technology applications within retail focused primarily on store employees. A major reason for this was to reduce the high rate of accidents and injuries related to retailing, though low in risk.  However, ...

As patents on branded drugs expire, the global market for generic drugs is growing rapidly. The growth is facilitated by favorable policies in several countries that aim to reduce the overall cost of healthcare and prevent the spread of chron...

The success of new medical devices relies on their ability to provide superior patient outcomes and financial benefits. However, there are many uncertainties and risks associated with introducing new products or product features to the market...