It seems that the metaverse is going to become our new, long-term reality for every aspect of life – including healthcare. In the first half of the two-part series, we delved into the prominent channels fueling the use of metaverse in h...

Healthcare providers globally are looking at ways to use drones in healthcare for medical missions, with several countries beginning to use them for delivering biologicals such as serums, blood, virus culture, vaccines, and organs, which is s...

“In the midst of every crisis, lies a great opportunity.” While many may have read this Albert Einstein quote in passing, healthcare companies have had to apply this in their operations, ever since the pandemic wreaked havoc upon the indu...

“Data data everywhere, but not an insight to be found.” This is how clinicians feel when it comes to dealing with the problem of unstructured data in electronic health records (EHRs). Healthcare providers rely on hundreds of disti...

Can you guess the percentage of patients who do not get effective treatment? According to the US Food and Drug Administration (FDA), medication ineffectiveness ranges from 38 to 75% for a variety of illnesses ranging from depression to osteop...

The COVID-19 pandemic has increased the demand for preventative health strategies, leading to increased adoption of nutraceuticals. The global nutraceuticals industry, which was valued at USD 278.8 billion in 2020, is forecasted to grow to US...

Pharma companies know their drugs best. But getting your drugs to market and gaining credibility can be a difficult process. Word-of-mouth and recommendations from experts are what pharma companies need. Here’s where key opinion leaders (KO...

You are in a doctor’s waiting room. A few people who appear to be in distress are sitting on the chairs that line the walls. When you turn around, you find the door leading outside to be closed. You think about asking the receptionist i...

The COVID-19 pandemic, as well as the ensuing economic recession, have had a significant impact on many people’s mental health and created new challenges for those who already suffer from mental illness and substance use disorders. Acco...

Healthcare marketing has been recently experiencing an increasing rise in consumerism. These days, patients have access to a variety of information at all times, with health-related queries accounting for about 7% of all Google searches. Peop...