Digital disruptions have significantly altered how brands and consumers interact in the CPG industry. Companies typically launch products that appear to be suitable for consumers. CPG brands, for their part, rely on comprehensive market resea...
As the need for digitization gets pervasive, many insurance firms want to be more present in their customers’ lives. They are working in this direction through medical-advice mobile apps, tracking drivers’ braking behaviors, and e...
AI has been proving itself increasingly instrumental to the digital transformation strategy employed by telecoms today. Through the use of AI-powered platforms that combine multi-source data with real-time advanced analytics, TMTs are creatin...
The rapid rise of digitization and use of cloud computing has made enterprises more vulnerable to cyberattacks than ever. In Q2 2022 global cyber-attacks increased by 32% compared to Q2 2021. One in 40 organizations have been impacted by rans...
In the past, health and safety technology applications within retail focused primarily on store employees. A major reason for this was to reduce the high rate of accidents and injuries related to retailing, though low in risk. However, ...
Have you ever come across an ad or a product recommendation that’s entirely irrelevant to you? It could be as unintelligent as the instances depicted below. Studies suggest that almost 75% of your potential customers will be frustrated with...
The most wonderful time of the year is around the corner. For most retailers, end-of-year holiday sales account for a major share of their annual sales and revenue. In the US, retail holiday sales are forecasted to rise 3.3% to USD 1.26...
How happy are customers with your products and services? This simple question can unlock a world of insights to improve your business. It is no secret that customer satisfaction is directly proportional to business performance. High customer ...
Every industry is experiencing transformation. With digital technology influencing every aspect of human life, organizations are presented with endless opportunities and competitive challenges. Embracing digital transformation is the obvious ...
We humans can process 800 words per minute, and it takes us on average 0.6 seconds to name what we see. Forming ideas and inferences based on what someone is saying to us comes easy. As businesses seek greater precision and contextual u...