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For organizations, the focus on business growth, profits, and margins has increased exponentially, year on year. According to a recent survey of 388 CEOs by Gartner, Inc., growth is the No. 1 business priority for 58 percent of CEOs. This is ...

As the world gears up to leverage blockchain to foster new possibilities across industries, intellectual property rights are poised to play a critical role. The number of entities applying for patents for technology that uses blockchain as an...

In 2017, India overtook China to emerge as a global leader in the two-wheelers market. India produced a total of 19.9 million two-wheeler vehicles, followed by China at 14.3 million units. China, however, remains the leading exporter of two-w...

  Market research helps businesses answer the ‘what and why’ of specific problems. But research done poorly will not only give you the wrong answers, but can steer your business in the wrong direction. The key is to combine informati...

The lack of product and service knowledge on the sales frontlines is one of the worst nightmares for a salesperson. While working with outdated models of business development has often been the culprit in such situations, battle cards are a q...

Year after year, we hear about ambitious market entries going kaput. Take for example Target’s Canadian expansion, which came to a grinding halt within two years of entering the country. Why is it that so many organizations fail to succeed ...

In a rapidly evolving world, companies and their products become redundant very quickly. To remain relevant it is important to adapt to the dynamics of the market you play in by understanding where you stand in terms of the competition. Compe...

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