Everyday, new technology is developed to make life easier, more advanced, and convenient for everyone. As we have just entered into the new year, our thoughts are turning to what 2023 may hold. The world has now recovered from the Covid-19 pa...

A few years ago, automation was relatively simple. However, it has come a long way and helped people get rid of repetitive tasks. Using automation, businesses are now scaling up operations, increasing their customer base, and boosting employe...

While no industry is recession-proof, some industries like consumer and retail, deliver high performance even in challenging economic conditions. As we enter an uncertain 2023 in the face of economic volatility, inflation, and changing consum...

Market access is one of the biggest challenges that face the pharmaceutical industry. In order to get pharmaceutical products to market successfully, they must overcome numerous market barriers. In addition to obtaining market authorizations,...

Have you ever come across an ad or a product recommendation that’s entirely irrelevant to you? It could be as unintelligent as the instances depicted below. Studies suggest that almost 75% of your potential customers will be frustrated with...

As patents on branded drugs expire, the global market for generic drugs is growing rapidly. The growth is facilitated by favorable policies in several countries that aim to reduce the overall cost of healthcare and prevent the spread of chron...

The UN had pointed out a 1% drop in global economic activity shortly after the onset of the pandemic. As we’ve witnessed before, organizations are susceptible to external pressures, regulatory changes, technological innovations, and bla...

If there’s one industry that thrived during the COVID-19 pandemic, it’s digital gaming. With millions of people bound to their homes, many turned to digital games to keep themselves entertained and engage with their friends and families v...

In 2012, Adobe embarked on a disruptive path shifting from its mainstream software licensing business model to a SaaS subscription model. The decision emerged out of the 2009 recession that shook the company’s revenues due to lowered corpor...

E-commerce thrives on instant gratification. Customers expect products to be available when they want them and have them delivered without delay. Speed and scalability are, therefore, quintessential for success. Slow e-commerce operations wil...

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