Before entering a market, businesses need to examine aspects like existing value propositions, regulations, demand, and competition, among other potential influencers. A market opportunity analysis helps identify and evaluate such aspects to ...

Every business determined to stay in the lead needs a dedicated research base for reliable and timely industry insights to power strategic decisions. A leading telecom firm wanted to establish a similar research delivery process to seamlessly...

In the age of comparison shopping, setting a competitive price is essential for increasing market share. But competitive pricing can be hard when there’s no visibility into your competitor’s pricing strategies. To overcome this challenge,...

An increasing number of organizations are prioritizing analytics to solve business problems. While it offers tremendous opportunity, practical implementation can be complicated. Applying the learnings drawn from other analytics projects can g...

The pervasiveness of smartphones and internet connectivity are propelling cashless payments across the globe. As digital transactions replace cash, payment companies have become some of the most successful enterprises. To stay in step with th...

Given the rapid technological changes in the front-end circuitry for 5G applications, our client, a leading semiconductor firm wanted to analyze acoustic filter technologies. They sought to understand the technology’s performance requiremen...

A leading manufacturer of printing and scanning solutions wanted to identify the business opportunities that existed in the prototype 3D printing market. The firm sought a clear understanding of the market potential and demand for prototype 3...

A robust patent portfolio is a major component in underpinning a firm’s current and future competitive position. As such, conducting a patent portfolio optimization exercise is critical to ensuring you have the most beneficial patents and r...

  Our client, a leading battery manufacturer, wanted to assess the potential commercialization routes and application areas for its new thin-film battery technology. However, it lacked insight into the market and competitive environment ...

  Our client, a renowned public research institute, wanted to explore the business opportunities presented by aptamer screening and drug-discovery technology. To gain data-driven insights and identify the most suitable commercialization ...

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