Besides causing unprecedented business disruptions, the COVID-19 outbreak has rendered a chockful of market reports and company analysis redundant. Eager to get back on track with its sales outreach and pursue the right accounts, a tel...

One of the world’s largest IT equipment and services company, headquartered in Japan, wanted to evaluate potential clients in the Indian market. Knowing that every company is different, it wanted to gain a deeper understanding of target acc...

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