Mapping the future: A reality check for retail

Is the US ready for AI—or just talking about it?

According to Statista, the US AI market is expected to surpass US$309.70bn by 2031, illustrating an annual growth rate (CAGR 2025-2031) of 26.95%. But growth on paper doesn't always translate to action on the ground. In the retail space especially, businesses are still figuring out how to apply AI in ways that actually improve outcomes.

One leading US retailer found itself in that exact position. Interest in AI was high across teams, but direction was missing. Without a shared understanding of where the market stood, and what was realistically possible, they risked investing blindly. That’s when they turned to Netscribes.

Lifting the fog around AI readiness

Our first step was to establish a clear picture of the US AI market. We analyzed industry reports, financial filings, and trade publications, and interviewed technology vendors and domain experts. The goal was to understand how AI was being used across different retail segments, what was slowing adoption, and where real opportunities lay.

We combined this intelligence with data modeling techniques to break down market potential into clear, business-relevant findings. The result wasn’t just another strategy document. It was a working guide that answered what to do, where to focus, and what to watch out for.

Read more: The future of AI consulting: five emerging trends that will define enterprise AI adoption

From uncertainty to opportunity

The client left with understanding of how AI could increase efficiency, ease compliance, and accelerate innovation throughout their operations. They reaped immediate benefits in customer service, inventory planning, and supply chain coordination. Regulatory issues, previously blocking internal debate, were now clearly charted and in control. With these advances in motion, teams were more concentrated, choices were faster, and the business was more ready to respond to new opportunities in the US AI market.

Want to make AI work for your business?

Want to brave the complexity of the US AI market with clarity? At Netscribes, we empower companies to pierce the noise with customized intelligence. From market sizing and opportunity mapping to AI readiness frameworks and regulatory analysis, our AI readiness framework has got you covered. Whether you're investigating use cases or growing quickly, our insights offer the clarity you need to act with intention. Let's make AI talk actionable.