Banking and Insurance, Integrated Content Services, Social Media

Improving customer relationships with social media listening and customer insights

Improving customer relationships with social media listening and customer insights

One of India’s leading banking and financial services provider found that a growing number of consumers were using social media to report service inquiries. A large number of issues were being left unattended, due to the sheer volume of conversations taking place each day. Real-time response and timely redressal were critical to ensuring a superior customer experience and defending its brand reputation.

With Netscribes’ comprehensive social media management solution, which provided a combination of always-on social media listening, analysis, and online reputation management; our client became known for delivering the best customer service in the business. It was awarded the OneDirect and Twitter QuestCX awards in 2016 and 2017 for its superior customer service in the BFSI category.

 

Download this case study to find out how our client achieved these results though Netscribes’ social media listening and reputation management services.

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