An oversaturated platform
India’s first open network digital commerce platform encountered a major roadblock. With so many sellers in the mix, it was becoming increasingly difficult to maintain consistent catalog quality as well as ensure that compliance standards were met. One thing was certain: the digital marketplace had to bid adieu to its manual processes.
AI-powered accuracy
Rather than adopting a one-dimensional fix, Netscribes rethought the entire approach to managing product information. Instead of a mechanical system that simply flagged errors, we built a solution for the digital marketplace that worked actively behind the scenes to ensure compliance and catalog quality improvement.
It involved an intuitive, web-based portal- a user-friendly gateway where sellers could effortlessly upload their product details. Integrated dashboards helped deliver real-time insights, ensuring that every submission was immediately aligned with the platform’s guidelines.
Additionally, a proprietary, AI-driven engine took charge. This automated 3C engine scrutinized over 100,000 SKUs of the digital marketplace every day, applying a methodological approach to check for completeness, correctness, and adherence to compliance standards. By detecting discrepancies in real time, the system flagged potential issues before they could impact the customer experience.
The result? With enhanced catalog quality and improved descriptions, there was a significant increase in visibility and search discoverability. Additionally, accurate listings and reliable data led to a 20% decrease in consumer complaints.
Read more: Revolutionizing e-commerce: How catalog AI is transforming product listings
The future of the digital marketplace
Netscribes’ approach not only solved a critical challenge but also redefined the management of digital commerce. The solution empowered sellers, enhanced product accuracy, and ultimately rebuilt consumer confidence.
Are you ready to harness the power of technology for your digital commerce platform? Download our full case study now, and discover how our tailored ecommerce solutions can bring measurable results to your business.
