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Competitive Landscape Analysis for a Major International Food and Beverage Company



Our client, one of the world’s second-largest food and beverage company with a significant global brand presence, required competitor analysis for their products in key regions. It has brands with a presence in over 200 countries and territories across the world. It wanted to understand the competitive landscape for consumer packaged goods such as potato chips, tortilla chips and extruded chips across Russia, Poland and Turkey.

 

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