How content moderation benefits your online brand perception
Moderation of content refers to the review and monitoring of user-generated content on online platforms to ensure that i
Navigating sales challenges: How onboarding and seller support services can help you succeed
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The power of market research in insurance: How it can help companies stay ahead
As the insurance industry is constantly evolving to meet the requirements of customers and combat new challenges, it is
Key strategies for conducting a successful competitive landscape analysis
What is the marketing landscape? In a nutshell, marketing landscape analysis is the study of many aspects of businesses
The top AI applications driving innovation and change
What is AI and its introduction? Artificial intelligence (AI), refers to the creation of intelligent machines that can p
How to conduct usability testing: A step-by-step guide
What is usability testing? Usability testing is the process of assessing a product or service using real users. The part
Demystifying brand tracking: How to measure brand success
Overview Brand tracking metrics measures consumers’ awareness and associations with a particular brand. It tracks the
Assessing insurtech startups: How technology assessment can help investors and insurers
The insurance industry has been witnessing massive changes on the back of powerful digitalization for the past few years
ChatGPT-4: A near to perfect AI-powered digital assistant
The journey of OpenAI’s GPT (Generative Pre-trained Transformer) started with the launch of GPT-1, a generative langua
Navigating the insurance market: The benefits of competitive intelligence
Over the years, technology has disrupted many industries, including property and casualty (P&C), health or life insu
